Petaling Jaya, Malaysia

Public Relations Executive

Our client is an award winning PR consultancy with over 30 years of experience dedicated to skillfully conveying client narratives to the appropriate audience at the right time. The team, consisting of experienced professionals from diverse backgrounds, specializes in the craft of storytelling. What sets them apart is their commitment to data-driven creativity, strategically aligning stories with the customer journey for optimal impact. Whether shaping press releases, handling crises, or orchestrating social media campaigns, this agency consistently delivers results.

Please contact Andy Nasa by emailing your cv directly in word format to andyn@theedgepartnership.com

Please note that due to the high number of applications only shortlisted candidates will be contacted. If you do not hear from us in the next 5 business days we regret to inform you that your application for this position was unsuccessful.

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Key responsibilities

Cultivate and maintain strong relationships with journalists, reporters, editors, and other media professionals.
Proactively pitch story ideas and press releases to media outlets to generate positive media coverage.
Respond to media inquiries promptly and manage crisis communications, if necessary.
Content Creation – Editorial and Social Media
Develop compelling press releases, articles, and other written materials for media distribution.
Craft persuasive and engaging content for various platforms, including social media, websites, and newsletters.
Edit and proofread content to ensure accuracy and consistency in messaging.

Reporting:

Monitor and analyse media coverage and public opinion to assess the organisation’s or client’s public image.
Develop strategies to address and counter any negative publicity or misconceptions.
Proactively identify potential PR issues and provide recommendations for mitigation.
Monitor and evaluate the effectiveness of PR campaigns and initiatives.
Provide regular reports on key PR metrics, such as media coverage, social media engagement, and brand sentiment.

Role requirements

Bachelor’s degree in public relations. Communications, Journalism, Marketing or related fields.
Proven work experience in public relations including internships, preferably within a relevant industry or agency setting.
Excellent written and verbal communication skills.
Strong interpersonal and relationship-building abilities.
Ability to work well under pressure and manage multiple projects simultaneously.
Familiarity with media outreach tools and techniques.
Proficiency in using social media platforms for PR purposes.
Creative thinking and problem-solving skills.
High level of professionalism and integrity.

Petaling Jaya, Malaysia

Public Relations Executive

Key responsibilities

Role requirements

Apply for this Job

Public Relations Executive

Petaling Jaya, Malaysia

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