Revenue Strategy Manager (SaaS company)

Key responsibilities

• Develop and implement a thorough marketing-based pipeline generation strategy covering the key audiences and aimed at revenue expansion.
• Create and implement targeted multi-channel marketing campaigns (including but not limited to paid advertising, email marketing, account-based marketing, events).
• Organize and execute captivating events to enhance the target audience engagement.
• Work in collaboration with the Sales team to ensure upselling and cross-selling.
• Assess the effectiveness of the campaigns by examining their influence on the pipeline and analysing the revenue.