Marketing Manager (Luxury Watch and Jewellery)

Key responsibilities

• Develop and implement a cohesive marketing strategy aligned with the company’s vision and business objectives.
• Strengthen brand positioning as a leader in the industry through innovative storytelling and premium content.
• Monitor market trends, competitor activities, and customer insights to refine marketing approaches.
• Conceptualize and execute multi-channel marketing campaigns (digital, print, events, PR) to drive brand awareness and sales.
• Oversee content creation, including social media, email marketing, website updates, and editorial pieces, ensuring brand consistency.
• Lead digital marketing efforts, including SEO/SEM, paid advertising, influencer partnerships, and CRM strategies.
• Plan and execute exclusive events, product launches, and clienteling initiatives to enhance customer relationships.
• Foster partnerships with luxury brands, media, and key stakeholders to amplify brand reach.
• Manage marketing budgets efficiently, ensuring cost-effective strategies.
• Track KPIs, generate reports, and provide actionable insights to senior management.