Malaysia

Head of Performance

The Head of Performance is responsible for working with the Performance Marketing team to ensure that all key client accounts managed by him/her, and their team cluster have a robust commercial strategy in place, meeting specific performance targets and objectives tailored to meet or exceed the business and commercial expectations of the client and of the agency.

Please contact Aaron Benjamin or email your CV directly in word format with job reference no. JO0000007389 to MalaysiaCareers@theedgepartnership.com.

Please note that due to the high number of applications only shortlisted candidates will be contacted. If you do not hear from us in the next 5 business days, we regret to inform you that your application for this position was unsuccessful.

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Key responsibilities

People Management – Mentoring, training, and leading a team comprising of Senior Managers, Managers, Sr. Executives and Executives and owning responsibility for key performance accounts.
Delegation and assignment of work/clients among the teams.
Monitor performance trends, best practices, and techniques to keep up to date on channel knowledge.
Tracking and training team members and internal clients on channel knowledge sessions, technical aspects, tagging, tracking, integration with analytics, GTM & App 3rd party tools.
Ownership on key account briefs and attending meetings with Client servicing/Account management team as channel experts. Strategic and executional expertise and management of performance campaigns.
Analyze client campaigns trends as well as qualitative and quantitative data to recommend campaign changes and updates to clients and account teams.
Recommend benchmarks, KPI estimates & media recommendations for client campaign and new business opportunities, running regular team scrums for performance team, keeping KPI’s targets intact.

Role requirements

Minimum 6-8 years of hands-on experience preferably in an agency environment.
Proficient working knowledge on Google AdWords (SEM, GDN & YT), Facebook, LinkedIn Ads & Twitter Ads.
Advanced knowledge and proven experience in planning and executing SEM, Display, YT, and Paid Social Campaigns.
Mentoring and managing a medium size team of Performance experts.
Business acumen with ability to assist business teams with proposals and meeting preparation.
Proficiency in MS Excel, well versed with reporting tools – Supermetrics, Data studio etc.
Google & Facebook Certifications will be an added advantage.
Monitoring web analytics dashboards, reports, and key reporting tools, and point out key areas of importance in accordance to client goals.
Ability to troubleshoot and fix tracking tags & website analytics issues.
Ability to develop cross channel marketing strategies to improve ROI for clients.

Malaysia

Head of Performance

Key responsibilities

Role requirements

Apply for this Job

Head of Performance

Malaysia

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