Marketing Manager – International Beauty Brand

Key responsibilities

• Develop marketing blueprint and calendar plan which supports all channels including retail and e-commerce.
• Manage all product campaigns including communication in PR and social to build local relevancy, engagement via content and collaboration to accelerate brand awareness and product positioning.
• Collaborate with supply chain. Forecast and manage inventory for new product lines, regular sealable and non-sealable promotional items.
• Work closely with trade partners and retailers to support and drive product and store performance.
• Liaise with global marketing team to understand global direction and guidelines. Give feedback to HQ on developing product and marketing assets.
• Mange and lead a team to ensure top tier execution of product marketing, brand communication and consumer engagement.